Francois Hurtaud Design Achieves Certified Industrial Designer (CiDe) Status

Written By François Hurtaud

Recognition of design excellence and competence by Malaysia Design Council

Kuala Lumpur, April 2026 – Francois Hurtaud Design is pleased to announce that Founder and Creative Director François Hurtaud has been awarded Certified Industrial Designer (CiDe) status by the Malaysia Design Council (MRM), effective April 2026.

The CiDe accreditation recognises competence against the Malaysia Design Council's Industry Standard on Competence Criteria for Industrial Designer, validating expertise in design strategy, product development, and creative execution across consumer goods from concept through to manufacturing.

"This certification represents a commitment to design excellence and the rigorous standards our studio has upheld over the past 10+ years," says François. "It's a milestone that reflects the collective work of our team and the trust our clients place in our approach: human-centric design, sustainability-led innovation, and practical beauty."

The studio continues to serve consumer product companies across both mass-market and luxury sectors, with integrated services spanning industrial design, engineering, brand strategy, digital, and sustainable innovation.

About Francois Hurtaud Design
A boutique design studio operating between Hong Kong and Kuala Lumpur, serving startups and established brands across industrial design, strategy, CMF, 3D modelling, and creative direction.

François Hurtaud

François Hurtaud begun his design career in 2008 as a studio designer after graduating from Masters Degree in Advanced Studies in Cross-cultural Design at Shanghai University and a Bachelor in Industrial Design at L’Ecole de Design de Nantes in France.

Hurtaud then headed the design force for several consumer goods companies where he demonstrates his understanding of the power of social and sustainable design, cross-cultural and the precarious balance of function and form in luxury design and production.

Since his childhood, Hurtaud has always had the passion for art, science and technology; passions that he cultivated and improved through formal educations and apprenticeship in design. Having the chance of working in different countries, agencies and companies, exploring multitude aspects of designs, he now thinks of design as an equation, trying to find creative solutions to balance between functionality & aesthetics, sustainability & profitability, viability & legitimacy. Hurtaud’s designs has received multiple international design awards and accolades, such as Good Design Award, Red Dot Design Award, German Design Award and A' Design Award.

francoishurtaud.com
Previous

Design Thinking Through Doing: A Day at INSEAD
Next

Eloise Wins Gold at Wonder Global Design Awards 2025