Yootensel

Yootensel is a kitchen brand offering back-to-basic utensils while providing an eco-responsible choice of materials and a social approach to supporting causes.

The handle dimensions have been carefully studied ergonomically to hold firm yet naturally in the palm of one’s hand.

Traditionally, knives used to feature a full tank metal structure. Often neglected nowadays to save cost on material, this structure has the advantage of great strength. It distributes the force deployed while cutting onto the handle, providing efficiency but most importantly preventing the blade from bending or breaking in your hands. This ensures great durability of the product.

Throughout the process we kept several design principles in mind; making the product out of safe and healthy material for humans and the environment. The handle is produced from agricultural waste, rice composite. We designed the product so all materials can be reused by nature or industry.

Year

2018

Client

Yootensel

Sector

Food & Beverage

Process

Market Research
Ergonomics
Colour, material, finishing
Industrial Design
Design for manufacture
Brand development

Awards

European Product Design Award Silver winner, 2019

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