The Design of Everyday Things: A Practical Guide to Making Magic Happen
The principles behind good everyday design, and how the studio puts them to work.
Step -by -step guide: Using Solidworks to Bring the Fibonacci Pattern to Life in Your Product Designs
Nature has been continuously solving problems it has been facing for more than 4 billion years. I am fascinated by its beauty. As designers, we have a lot to learn and to get inspired from it. For instance, the sunflower found its way to optimize the production of its offspring. It efficiently packs the maximum seeds it possibly can in a given area which generates a beautiful geometrical figure.
From User Feedback to The Benefit Ladder: 3 Practical Examples of Effective Product Design Research Methods
In today’s article, we’ll have a look at how to improve the quality of your product design specifications by incorporating three exercises: user feedback, the mountain feature, and the Benefits Ladder.
We’ll go through the importance and objectives of each of them and illustrate the outcome with examples from a project we are currently working on for Australian start-up Eloise, founded by Jeremy Liu. We aim to design Eloise to be a better pram that would address common frustrations parents face when using traditional strollers.
The Ultimate Guide to Brand Strategy for Start-ups and SMEs
Take your brand strategy to the next level with our ultimate guide and template, created by expert marketers. Downloadable in PDF format for easy access and implementation. Start building a strong brand for your start-up or SME today.
Mindful Product Design Development: How Six Eco-Design Approaches Create Sustainable Products
We live in an economic system that has progressively altered the relationship between human resources and material energy. At the same time, the impact of industrial production on the planet's ecosystem continues to increase exponentially. In light of the environmental problems resulting from growth and development, it has become necessary to rethink our concepts of growth and development.